Updated MAU of different Social Media Live Channels in China (2020)
Updated MAU of different Social Media Live Channels in China (2020)

It shows the MAU of different Social Media Live Channels in China where you can consider which channels to use and for what kind of products. Apart from the live streaming channels, there are other social media channels you have to get to know beforehand- A Quick Guide: Content Marketing on Chinese Social Media Platforms.

No. of Daily active users / No. of Monthly active users = (%) DAU/MAU Ratio

For example, your APP/Channels records 100 Daily Active Users (DAU) and 1,000 Monthly Active Users (MAU), your ratio will be 500/1,000=0.5, which means 50%. It shows that your APP/Channels is in a very good trend and usually it happens in the first 2-3 months where the number is going up. If after this harmony period you still have approximately good % (not less than 0.2); then you are in hands.

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